GetInsured acquires ACAExpress in SaaS health insurance consolidation

By Jonah Comstock
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GetInsured, a Mountain View, California-based company that makes web tools for easy insurance enrollment, has acquired ACAExpress (and its sister brand Benefit Geek) which work with insurance brokers to facilitate enrollments under the Affordable Care Act. The terms of the deal were not disclosed.

"ACAExpress has proven technology with astounding traction in the marketplace,” Chini Krishnan, GetInsured’s CEO and cofounder, said in a statement. “Its ability to scale to support seasonal annual enrollment periods is impressive and its reputation among brokers is second to none. Acquiring ACAExpress enables us to extend our technology to the broker community and bring greater efficiencies to Medicare shopping and enrollment, continuing our evolution in the health insurance market.”

The acquisition will expand GetInsured's business: ACAExpress works with 8,000 brokers and has enrolled more than 500,000 members in insurance plans. It also bolster's GetInsured's expertise in particular areas, including Medicare enrollment.

Building on the acquisition, the company plans to release a comprehensive quoting and enrollment platform that will include individual health insurance, Medicare Advantage, Medicare Supplement, life and ancillary insurance plans.

“Much like ACAExpress, GetInsured has a solid track record of innovation,” Chris Linville, ACAExpress’s CMO and cofounder, said in a statement. “Together we are well poised to provide agents and brokers the tools they need to be successful, while pushing through current technological barriers.”

ACAExpress will continue to operate out of its Dallas, Texas headquarters. Linville will serve as senior vice president and general manager of Broker Business at GetInsured. Fellow cofounders Don Archer and Kenny West will take on the roles of engineering director and vice president of Broker Engagement, respectively.