Fitbit

By Heather Mack November 1, 2016
Fitbit has partnered with Virgin Pulse, a mobile-first employee wellness and engagement company, to offer Fitbit trackers at a lower cost and develop personalized wellbeing programs around Fitbit’s Group Health offerings. The collaboration will reach some 2,200 Virgin Pulse employer customers worldwide, and will work to address the challenge of implementing and managing corporate wellness...
By Heather Mack October 31, 2016
A California federal judge will hear out allegations that Fitbit’s heart rate monitoring technology is inaccurate – which have warranted class action suits both for potential danger to users and misrepresentation to investors. Last week, judge Susan Illston denied the fitness wearable company’s request to dismiss the allegations of a federal securities class action, which claim Fitbit was...
By Jonah Comstock October 13, 2016
It's been a big couple of days for Apple's Apple Watch, which came out ahead in a small study published in the Journal of American Medical Association Cardiology journal yesterday. Additionally, news broke today of two patents that could predict some intriguing future features for the device, and Politico reported on a potential new healthcare use case with the device. The JAMA study was a small...
By Heather Mack October 5, 2016
There may be plenty of skepticism about how much wearable activity trackers actually improve health, but Fitbit is offering a robust set of data to counter that argument. While the leading activity wearable maker was recently used as a blanket term for all such devices in headlines following a JAMA article that posited wearables actually hindered weight loss, Fitbit has upped its game in...
By Heather Mack September 9, 2016
This year is shaping up to be a big one for acquisitions, if not for the money (many are for undisclosed amounts) but for sheer volume. We’ve seen 30 so far, and with a little over three months to go, 2016 may well end up eclipsing 2015’s total of 37 deals. Rather than just list the companies, we've broken them down into different categories based on who the acquirer is, to try to outline some...
By Heather Mack September 8, 2016
Favor is once again on Fitbit’s side in the ongoing legal battle between the leading wearable company and its increasingly beleagured competitor Jawbone. The US International Trade Commission ruled that a judge erred in deciding that two Fitbit patents weren’t eligible for legal protection.  Now, Fitbit can pursue an effort to block Jawbone’s products from the US market, but Jawbone doesn’t think...
By Heather Mack September 6, 2016
In a surprising move, Ramzi Haidamus stepped down from his post as president of Nokia Technologies, the Silicon Valley division of Finland-based Nokia Group. Nokia Technologies does not yet have someone to replace Haidamus, and the company says he will stick around until the end of September. In the meantime, Brad Rodrigues, who is currently head of strategy and business at the company, will...
By Heather Mack September 6, 2016
The global wearables market is continuing to grow, with 22.5 million devices shipped in the second quarter of 2016 alone, according to a new tracking report by the International Data Corporation (IDC). Top companies in the sector are Fitbit, Garmin, Apple and the Chinese company Xiaomi. In the past year, the overall market has grown 26.1 percent, but the different categories of the industry are...
By Heather Mack August 31, 2016
Fitbit announced the opening of its new office in Dublin, Ireland and also appointed a new managing director for that location, Des Power. The company stated Ireland’s reputation as a technology hub was the primary reason for the location opening, as well as a strategic jumping off point to leverage their global growth strategy. “We’ve seen Dublin become a strategic hub for the technology...
By Jonah Comstock August 30, 2016
Though rumors have been circulating for some time, Fitbit officially announced its new versions of the Fitbit Flex and Fitbit Charge devices yesterday. At the same time, the company announced new Fitbit app features and a new line of designer devices.  The biggest difference between the Fitbit Flex 2 and the Fitbit Flex is that the new device is sufficiently water-resistant to be worn while...

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