Jawbone

By Aditi Pai June 13, 2015
Of wearable fitness device makers, Fitbit spent the most on advertising its devices last year, investing $21.6 million, according to a recent report from Kantar Media. Garmin and Samsung were both not far behind Fitbit in advertising spend. Garmin spent $18.7 million and Samsung spent $11.6 million. After the top three spenders there's a significant drop in amount spent: Nike spent $3.2 million,...
By Jonah Comstock June 10, 2015
BodyMedia's patents, now owned by Jawbone, are at the heart of the new suit. For the second time in less than a month, Jawbone is suing Fitbit in advance of the latter company's planned June 17th initial public offering. This time the allegation is patent infringement. Jawbone is now suing Fitbit over alleged infringement of three patents Jawbone obtained when it purchased BodyMedia in 2013....
By Aditi Pai June 4, 2015
Jawbone UP2 Just three months after Apple pulled a number of wristworn fitness tracking devices from its stores, including Jawbone UP24 and Nike FuelBand SE, Jawbone Senior Product Manager Jason Donahue revealed that the company's devices would return to the Apple Store in the coming months during a presentation he gave in Japan, according to local reports in that country, and as explained in ...
By Aditi Pai June 3, 2015
The wearable device market grew in Q1 for the eighth consecutive year, according to a report from research firm IDC. Approximately 11.4 million wearables were shipped in the first quarter this year, which is a 200 percent increase from the 3.8 million wearables shipped in the first quarter last year. "Bucking the post-holiday decline normally associated with the first quarter is a strong sign for...
By Aditi Pai May 28, 2015
Jawbone UP2 Just a few weeks after Fitbit filed for an IPO, one of the company's biggest competitors, Jawbone, has sued Fitbit, according to the New York Times. Jawbone alleges that Fitbit poached employees who downloaded sensitive data about Jawbone before leaving the company. The full text of the suit can be read here. "According to the complaint, recruiters for Fitbit contacted nearly a...
By Aditi Pai May 19, 2015
Jawbone's UP2 device Some 20 percent of investors said they expect Jawbone to go public this year, according to a Rock Health survey of 43 investors. Jawbone has raised an estimated $725 million, the seed fund reported. Rock Health released the survey just a few weeks after activity tracker company Fitbit filed the initial paperwork that puts it on the path for an IPO. In the company's filing...
By Brian Dolan May 13, 2015
Jawbone President Sameer Samat Jawbone has hired Sameer Samat as its new president. Samat was most recently VP of Product Management at Google, where he was responsible for Google Shopping and Google Express. The news comes shortly after Jawbone announced it was working with American Express to add payment features to Jawbone devices. Google has hired cardiologist Dr. Jessica Mega away from ...
By Jonah Comstock April 16, 2015
Weight Watchers is recruiting for a randomized control trial that will test the addition of a connected scale into its online weight loss intervention, according to a posting on ClinicalTrials.gov. The Miriam Hospital in Providence, Rhode Island will play host to a six-month double blind study that will compare Weight Watchers' online program with and without the addition of an electronic scale...
By Aditi Pai April 15, 2015
Just two days after Jawbone announced that it will finally ship its heart rate tracking wearable, UP3, even though the tracker will not be waterproof as initially advertised, an anonymous source told the Wall Street Journal that American Express is working with Jawbone to add payment features to a future wearable. According to the report, American Express cardholders who buy this future Jawbone...
By Aditi Pai April 13, 2015
Jawbone has announced that they will start shipping their newest activity tracking device, the UP3, to all US customers who preordered the device when it was announced, on April 20th. It also announced that it couldn't get the waterproofing right, so the device won't be for use by swimmers as originally intended. Jawbone first announced the UP3, a more advanced activity tracking device, along...

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