Pharma

By Jonah Comstock March 2, 2015
Going "beyond the pill" doesn't just mean devising new digital technologies to market a drug or promote medication adherence with software tools. Sometimes it means engaging patients in their patient journey long before a drug enters into the equation -- and hoping it pays dividends later on. Jeremy Shepler, senior director of diabetes marketing at Novo Nordisk, spoke at the ePharma Summit last...
By Jonah Comstock February 27, 2015
The ePharma Summit in New York City this week was a veritable smorgasbord of new mobile health data. Monique Levy shared some new data (and insights) from Manhattan Research, Tom Jones from Makovsky Health shared data about consumer mobile health use, and, finally, ComScore's John Mangano shared data from a survey of 2,929 individuals, broken down by generation. "So what I did was I had my team...
By MHN Staff February 27, 2015
By Bradley Merrill Thompson Over the last couple years, FDA has clarified the scope of its regulation over mobile health. In the agency’s September 2013 guidance, FDA spelled out its oversight for some of the most common mobile medical apps. Then, last month, in two separate draft guidances FDA explained the limits on its oversight of apps used for general wellness like fitness trackers, as well...
By Jonah Comstock February 25, 2015
San Francisco-based Iodine, the startup from former Wired executive editor Thomas Goetz and former Google engineer Matt Mohebbi that launched last fall, is already starting to see some interesting data come out of its crowdsourced medication reviews. For instance, Goetz said at the ePharma Summit in New York City, Iodine collects ratings on drugs in three categories, one of which is an overall...
By Jonah Comstock February 25, 2015
Paul Ivans As payors and providers advance toward outcomes-based medicine, that shift is affecting pharmaceutical companies as well. As decisions about prescribing shift away from the doctor, who has been the primary recipient of pharma marketing for the past 20 years, to the C-level of integrated delivery networks (IDNs) and accountable care organizations (ACOs), pharma is going to have to...
By Jonah Comstock February 19, 2015
Walgreens is adding data from PatientsLikeMe to its online health dashboard, giving patients a view of possible medication side effects sourced directly from other patients. The deal represents a first for both companies: It's the first time PatientsLikeMe has allowed its data to be displayed on another company's website, and the first time Walgreens has featured externally contributed data on...
By Aditi Pai February 11, 2015
Austin, Texas-based clinical trial recruitment company ePatientFinder raised nearly $2.6 million from Parsons & Whittemore and a group of angel investors. This brings the company's total funding to about $4 million. The company closed a $1.4 million round in May 2014, according to Austin Business Journal. ePatientFinder has developed a service that helps physicians find suitable clinical...
By Jonah Comstock February 11, 2015
The FDA approved its first fully remote clinical trial in 2012, but that attempt, by Pfizer and Exco InTouch, ended up folding and plans for a mulligan never came to fruition. Now Sanofi is backing another attempt at a fully remote trial, this time in Europe. Scotland-based eClinicalHealth will run the trial, called the VERKKO trial. "This whole mechanism of doing studies in this manner is being...
By Aditi Pai January 30, 2015
San Francisco-based Glow, maker of digital health tools for women, integrated Walgreens' Prescription Refill API into its app so that Glow users can refill their birth control prescriptions directly from their Android or iOS app. This refill feature extends to Walgreens subsidiary Duane Reade as well. Walgreens first made its medication refill API available to developers in February 2013. The...
By Jonah Comstock January 29, 2015
Less than a month after announcing its partnership with Novartis, Qualcomm is adding another big pharmaceutical company to its list of 2net partners: Roche, who will use Qualcomm Life's 2net platform to capture patient data from connected devices, starting with anti-coagulation meters. “This collaboration marks a significant milestone for Roche as we launch a new generation of point-of-care...