Iggbo rebrands as Workpath, announces $1.5M in new funding

By Dave Muoio
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Iggbo — a Richmond, Virginia-based startup founded in 2015 known for its technology-enabled network for facilitating on-demand blood draws and medical testing — announced yesterday that it has changed its name to Workpath and secured $1.5 million in additional funding, according to a statement from company.

Workpath, which was founded in 2015, also announced that it will be moving to a new office in Richmond proper, where it will use the new funding to continue developing its digital labor coordination and mobile workforce management products.

"We build technology that enables any healthcare organization to automate the process of organizing, dispatching, tracking, and managing its labor to perform important services," said Eddie Peloke, CEO of Workpath. "Along the way, our award-winning platform has evolved and can now be used to bridge gaps and create new efficiencies in a variety of complex industries in healthcare and far beyond.”

According to the company, Workpath’s platform allows users working in healthcare to monitor their appointments, assign workers, track and manage teams, address issues, reschedule appointments, and facilitate communications with patients. The system is designed with a number of healthcare industry players in mind, including national health systems, home health agencies, nursing organizations, laboratories, clinical trial operators, and insurance providers.

Workpath receives funding from Structure Capital and Heritage Group, the latter of which led a $13 million funding round that was announced in 2016. At the time, Iggbo’s pitch was primarily focused on on-demand blood draws and digital tracking of samples to ensure that they reach the ordering physician or testing lab.

"We continue to be enthusiastic about our partnership with Workpath and are energized by the impressive traction the company has made," Graham Hunter, principal at Heritage Group, said in a statement. "Healthcare labor providers will need to adapt and embrace the gig economy, especially if they want to stay relevant in the competitive labor market that exists today. Workpath's technology simplifies complexities in healthcare workforce management and equips labor providers with the tools necessary to operate with maximum efficiency."