PatientPoint teams up with American Heart Association to offer heart and stroke health education at point of care

By Heather Mack
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Cincinnati, Ohio based PatientPoint, which makes engagement platforms and apps for providers and patients, is collaborating with the American Heart Association to provide educational resources on heart health and stroke prevention to doctors and physicians at the point of care.

PatientPoint will act as an extension of the American Heart Association’s informational efforts, leveraging its network of over 290,000 healthcare providers to share the AHA’s public service announcements and educational content through its multiple channels.

“By collaborating with PatientPoint, we will greatly expand the reach of our information to engage patients when and where they are most open to receiving it—when they are engaged in dialogue and making healthcare decisions with their physician,” Jason Dyer, the American Heart Association’s senior vice president of digital marketing and content syndication, said in a statement.

The company offers a few information resources: PatientPoint Access, a digital medical news source for physicians; PatientPoint Interact, a wall-mounted touchscreen device located in exam rooms for patient education; and PatientPoint 360, an app (which just launched in October 2016) that pulls together all the other product offerings.
PatientPoint has been around for almost 30 years, and has established an even deeper foothold in the healthcare information industry as of late. In November, it acquired MedCenterDisplay, a digital signage, mobile app and digital marketing company.

“By collaborating with the American Heart Association, we enhance our ability to foster meaningful exam room conversations between patients and physicians about the importance of healthy living and the effects it has on the heart,” PatientPoint Senior Vice President of Content and Creative Kate Merz said in a statement. “We are dedicated to offering patients engaging education that inspires healthy actions, and this collaboration will provide patients in our growing cardiology network access to a powerful resource to help them find the tips, tools—and therapies—to better care for their heart.”