Astra Zeneca

By Laura Lovett 03:08 pm August 6, 2019
Increasingly, Amazon Alexa and Siri are no longer just a tool for ordering pizza. Voice technology has found its way into healthcare, and now one of the most established industries in the medical world is starting to explore the possibilities of voice: pharma.  “I think voice should be part of a robust ecosystem in which pharma provides treatment information … and things like that,” Kay Bayne,...
By Laura Lovett 02:20 pm September 26, 2018
As more and more partnerships between digital therapeutics and pharma companies begin to emerge, the two industries have started to size each other up. While this may foster an exchange of ideas, there is also the danger of concepts getting lost in translation between the two industries.  Yesterday DTx East in Boston pharma execs talked about the future, realities, and challenges of digital...
By Aditi Pai 10:22 am February 26, 2016
The Medical Research Institute of New Zealand (MRINZ) has announced that it plans to launch an multi-country clinical study, called Novel START, using New Zealand-based Adherium’s connected inhalers. In addition to New Zealand, other study sites will be in Australia, the United Kingdom, and Italy. Adherium's Smartinhaler sends data on when medication was taken to mobile devices and desktop...