July 2, 2013
Mobile operator US Cellular released new data on consumer use of health and fitness apps. Just 10 percent of US Cellular customers use a mobile phone or tablet for health or fitness on a regular basis, according to a survey conducted on behalf of the company by Consumer Insights. The survey of 527 post-paid customers was conducted online in early April.
That 10 percent figure is pretty close to...
July 21, 2010
At the Healthcare Unbound conference in San Diego this week, Parks Associates Director of Health & Mobile Research Harry Wang presented topline findings from the firm's recently published report: Uptake of Personal Health Tools & Services. Parks surveyed 1,948 U.S. "Internet heads of household" during the second and third weeks of June 2010.
The most interesting slide from Wang's...
July 14, 2010
First Lady Michelle Obama's Apps for Healthy Kids competition website just posted 95 apps that aim to encourage kids (or encourage their parents) to make healthier decisions and help curb childhood obesity. The competition, which is part of the First Lady's Let's Move campaign, aims to drive the country closer to achieving Obama's stated goal of eliminating childhood obesity within one generation...