connected workout machine

By Dave Muoio 12:09 pm October 6, 2020
ICON Health & Fitness, the parent company of consumer connected fitness equipment brands like NordicTrack, Freemotion and iFit, has raised a $200 million growth investment. The company said that the funding was led by L Catterton, with participation from prior backer Pamplona Capital Management. WHAT IT DOES Founded in 1977 as an import business, Utah-based ICON first stepped into the home...
By Dave Muoio 01:31 pm June 30, 2020
Exercise apparel company lululemon athletica announced yesterday that it will be acquiring Mirror, an in-home fitness-content-streaming platform, for $500 million in a deal slated to close at the end of the second fiscal quarter. lululemon said in its announcement that Mirror will continue to operate as a standalone company underneath its new parent. Launched in 2018, Mirror had raised roughly $...
By Dave Muoio 12:05 pm June 17, 2020
Hydrow, maker of a connected rowing exercise machine for consumers, has announced $25 million in new investments, bringing the company's total capital raise to $52 million. L Catterton led the raise, which also included support from prior backers such as Rx3 Ventures. WHAT THEY DO Launched last spring, Hydrow’s consumer device delivers an in-home rowing workout supported by live or on-demand...
By Dave Muoio 04:29 pm February 26, 2020
Tempo (formerly Pivot), a startup that’s building a consumer workout device that tracks movements via sensor, has opened up sales for its first product, which it will begin shipping in the summer. Called the Tempo Studio, the product takes the form of an in-home cabinet housing a 42-inch screen and a 3D vision camera that scans the user 30 times per second. Along with dumbbells, free weights, a...
By Dave Muoio 11:37 am May 15, 2019
Hydrow, maker of a connected rowing exercise product for consumers, has added an additional $7 million to a $20 million Series A round led by L Catterton announced back in February. The add-on funding came from Rx3 Ventures, Wheelhouse, The Raptor Group and The Yard Ventures. In addition, the digital fitness company said in its announcement that has begun shipping its product to 1,000 Indiegogo...