It doesn’t take long to scroll through any social media platform before seeing photos of new babies. But for a lot of women, getting pregnant can be an isolating experience and take longer than expected. Increasingly, the healthcare innovation industry is seeing fertility-focused startups sprouting up to support women in their journey. Now big names in the field are getting involved.
Earlier...
Investment in femtech initiatives has been rising significantly in the past few years.
Evaluations made in 2019 suggest that €180bn is being spent on femtech products each year. Despite this, investment has predominantly focused on infertility and reproduction, as opposed to treating female medical issues.
As Ridhi Tariyal, co-founder of Nextgen Jane highlights, “We wish we could go out there and say we just want to diagnose women’s diseases. But investors have responded with “...
At-home fertility testing startup Modern Fertility has raised $15 million in Series A funding in a round led by Forerunner Ventures and its founding partner, Kirsten Green, who will be joining the company’s board.
WHAT THEY DO
Modern Fertility’s direct-to-consumer business starts when the customer requests a personalized at-home test, or opts to take it at a local lab. Once the results are...
Since period tracking app Clue was launched in 2013, the femtech industry has continued to flourish and is projected to reach a market potential of $50bn by 2025.
“It’s been absolutely amazing in shedding light on a range of products created by women and addressing female needs previously not known to the investment community,” says Eirini Rapti, founder and CEO of inne, a natural contraceptive...
A recent study published in JMIR found that the Ava fertility wearable was able to use biomarkers, including skin temperature and heart rate, to help predict women’s fertility windows.
“By monitoring numerous physiological parameters simultaneously, wearable technology uniquely improves upon retrospective methods for fertility awareness and enables the first real-time predictive model of...
It’s no secret digital health is iterating and evolving at breakneck speed. But many are starting to ask the question, "Are those technologies made with all in mind?" Industry players have warned that many patients groups are being left behind— namely, people of color, underserved communities, members of the LGBTQ population and women.
The problems and opportunities
“I would say communities of...
This morning London-based femtech company Elvie announced that it raised $42 million in Series B funding. The latest round was led by IPGL with participation from Octopus Ventures and Impact Ventures UK.
WHAT THEY DO
The women-led startup has developed two main products in the feminine care space; a pelvic floor trainer and a breast pump.
The first, called Elvie Trainer, was launched in 2014...
