January 13, 2021
Period and fertility-tracking-app maker Flo Health has settled with the Federal Trade Commission regarding a complaint alleging improper disclosure of sensitive user data to third-party marketing and analytics services from Facebook, Google and others, the agency announced today.
The FTC's complaint listed several ways in which Flo deceived its users. These included messaging from the company...
November 13, 2020
Virtual fertility clinic, Apricity has launched an online fertility predictor tool designed to predict a woman's chances of conceiving naturally based on information input about her lifestyle choices.
The tool combines a woman’s age with questions about her lifestyle choices via a short quiz in order to predict her chances of conceiving naturally, with the result displayed as a percentage.
October 27, 2020
London-based femtech company, Clementine has nabbed £1 million of funding from investors Fortunis Capital, to expand on its goal of improving the emotional wellbeing of women.
The femtech company provides virtual hypnotherapy sessions and wellness products to empower women to feel more confident.
WHY IT MATTERS
COVID-19 has had a disproportionate effect on the mental wellness of women. Evidence...
October 20, 2020
Swedish CE-certified birth control app, Natural Cycles has announced that it has submitted a 510(k) Premarket Notification to the U.S. Food and Drug Administration (FDA).
The Natural Cycles app, is the first and only FDA cleared birth control app in the US.
WHY IT MATTERS
The purpose of the notification is to revise the labeling to expand the third-party thermometers, which include wearables...
August 13, 2019
With a focus on femtech, MedAnswers announced that it landed $5 million in seed funding. This news comes in conjunction with the rollout of its new tool FertilityAnswers, dedicated to providing information to users trying to get pregnant.
The Los Angeles- and Barcelona-based startup was backed by lead funder Special Situations’ Life Sciences Innovation (LSI) Fund with participation from Viking...
January 28, 2019
Old Saybrook, Connecticut-based Fertility Focus, maker of the OvuSense connected fertility tracking platform, has raised $2.7 million in a Series A round led by Foresight Group and Coutts Investment Club.
Further, the company announced a global partnership with Cambridge, UK-based digital sensor company Sensiia, which it said in a statement will lead to the development of “additional sensor...
August 29, 2018
The UK’s Advertising Standards Authority (ASA) has found a Facebook ad describing Natural Cycles as a "highly accurate contraceptive app" and a "clinically tested alternative to birth control methods" to be misleading after receiving three complaints about the paid-for post.
The Swedish company said it removed the ad, which ran for approximately four weeks in mid-2017, as soon as it was notified...
August 10, 2018
The FDA announced today that it will allow marketing of Natural Cycles’ contraception app in the US for pre-menopausal women aged 18 years and older. Previously approved in the UK and currently the subject of investigation by multiple regulatory agencies, the algorithm-driven app helps users track their menstrual cycle and informs them when they are most fertile.
“Consumers are increasingly using...
December 15, 2016
San Francisco-based OW Health, women's health-focused digital health company that makes digital health app Flo, has raised $1 million seed funding in a round led by Flint Capital and Haxus Venture Fund. The funding will allow the company to expand use of the app globally as well as the develop machine learning required for the app to evolve into a personal health and wellness assistant for women...
December 1, 2016
Fertility apps aren’t just for women. A new male fertility kit and companion app from Medical Electronic Systems, which makes commercial-grade automated semen analyzers, allows men to test their semen at home using their smartphone.
The test is called YO, and features a clip-on mini microscope that users attach to their smartphone, plus a sample collection cup, a testing slide, a plastic pipette...