August 6, 2015
Fitbit sold 4.5 million activity tracking devices in the second quarter of 2015, resulting in revenue of $400 million, Fitbit CEO James Park reported in the company's second quarter earning call. He added that this compares to revenue of $114 million in the same period last year and represents year-over-year growth of 250 percent.
Since first launching, Fitbit has sold over 25...
June 30, 2015
The commercial availability of the Apple Watch has not significantly affected Fitbit's sales, according to a report from Slice Intelligence, which aggregates data from online e-receipts. The company says it collects data from a panel of more than 2.5 million online shoppers.
Although the Apple Watch is a smartwatch and not a dedicated fitness device, like Fitbit's devices, when Apple first...
January 6, 2015
The new heart rate-enabled devices Fitbit announced in October have begun shipping and are now available for purchase online, the company announced. The $249.95 Fitbit Surge, which the company calls a "fitness super watch" and the $149.95 Fitbit Charge HR, a heart rate tracking version of the company's new flagship device, will be available for purchase by the end of the month at Best Buy,...
October 27, 2014
Just a week after news leaked about activity tracker maker Fitbit's next generation of devices, the company has announced its three new trackers -- Charge, Charge HR, and Surge.
The trackers will monitor everything the Fitbit Force tracked: steps, distance, calories burned, floors climbed, and sleep. One new feature which wasn't revealed in the leaks is that the devices will now offer automatic...
October 20, 2014
This week there's a new report about leaked details of an upcoming Fitbit device -- this is the third device that has leaked from Fitbit in recent weeks -- The Verge reports that the Fitbit Surge will cost about $250 and will offer GPS-enabled distance tracking, heart rate sensing, and call and text message notifications. That would make the Surge the first Fitbit with GPS and the...
October 15, 2014
According to a report in Re/Code, Apple will stop selling Fitbit products in Apple stores in the near future. Apple didn't make an official statement as to the reasons for the decision.
The timing of the report comes on the heels of Fitbit's surprising decision not to integrate with Apple's HealthKit. The company said it found the technology interesting but it didn't yet see the value in...
October 15, 2014
Details and images of two upcoming Fitbit activity tracker devices, called Charge and Charge HR, have leaked, according to a report from Gizmodo.
Fitbit first mentioned their new generation of devices in February when they voluntarily recalled the Fitbit Force after just less than 2 percent of Force owners complained of somewhat mysterious bouts of skin irritation, usually...