November 21, 2019
Earlier this month Google announced its plans acquire Fitbit for roughly $2.1 billion, shaking up the wearable industry, opening up a number of questions about exactly what lies ahead, and what an integration of the two companies looks like.
But the wearables company has long planted its roots in a handful of different markets and business strategies — consumer trackers, health plan partnerships...
July 20, 2016
The judge in the class action suit against Fitbit, a suit that alleges the wearable company made misleading claims about its sleep tracking feature, has denied Fitbit's motion to dismiss the case. The case could still be dismissed on other grounds or settled out of court.
James Brickman of California filed suit in May 2015 -- just after Fitbit announced its intention to go public. Brickman, who...
August 27, 2014
This week France-based Withings began selling its sleep coaching system, Withings Aura, on its website and through Amazon for $299.95. After about one day of sales the Aura sold out, but Withings wrote that it would begin taking orders for the sleep tracker again in a few days. Aura was first revealed at CES in January when the company said it expected to begin selling it come spring.