June 2, 2015
San Francisco-based Fitbit disclosed in an amended SEC filing that it plans to price its shares between $14 to $16 and raise up to $358 million in its imminent IPO. Fitbit will debut as “FIT” on the New York Stock Exchange.
The company's directors, executive officers, and significant stockholders will hold around 51.9 percent of Fitbit's capital stock. Fitbit will sell 22.4...
May 28, 2015
Just a few weeks after Fitbit filed for an IPO, one of the company's biggest competitors, Jawbone, has sued Fitbit, according to the New York Times. Jawbone alleges that Fitbit poached employees who downloaded sensitive data about Jawbone before leaving the company.
The full text of the suit can be read here.
"According to the complaint, recruiters for Fitbit contacted nearly a...
May 21, 2015
A new report from analyst firm Argus Insights suggests that, while Fitbit is the clear leader in the fitness tracking device space, within the larger market, which includes smartwatches, its market share may be slipping away -- bad news for a company on the brink of IPO.
Fitbit's mindshare in the overall wearables market, as measured in consumer reviews.
Argus doesn't track unit sales or...
May 19, 2015
Jawbone's UP2 device
Some 20 percent of investors said they expect Jawbone to go public this year, according to a Rock Health survey of 43 investors. Jawbone has raised an estimated $725 million, the seed fund reported.
Rock Health released the survey just a few weeks after activity tracker company Fitbit filed the initial paperwork that puts it on the path for an IPO. In the company's filing...
May 13, 2015
Updated below with statement from Fitbit.
A California man has filed a class action suit against Fitbit, alleging that the company's sleep tracking is inaccurate and constitutes false advertising. The timing of the suit, just days after the announcement of Fitbit's plans for an IPO, is suspect, but the premise of the case is important.
James Brickman, who bought a Fitbit Flex in 2013, doesn't...
May 11, 2015
As news broke last week of Fitbit's IPO plans, MobiHealthNews took some time to look back at moves made by the company over its eight year journey to going public. The company started up in 2007 with a less-than-catchy name: "Healthy Metrics Research, Inc." As we learned last week, in time since its founding the company has sold more than 20.8 million devices as of the end of March 2015, has 9.5...
April 30, 2015
Fitbit Surge smartwatch
President Barack Obama is not the only one who, at least for now, seems to prefer the Fitbit to the Apple Watch. An ON World survey of more than 1,000 consumers found that 48 percent of fitness tracker early adopters chose the Fitbit, while just 21 percent chose the Apple Watch.
“Most activity trackers are one third the price of the lowest priced Apple smartwatch making...
April 29, 2015
Aetna business unit iTriage has released data from a survey of 3,300 of its users -- a sample of individuals who, as iTriage users, have already adopted mobile health tools -- and found that only 48 percent of their iOS users use Apple Health. What's more, 27 percent have never heard of it. Google Fit fairs even worse, with only 40 percent of the iTriage Android users surveyed using it and 27...
April 28, 2015
Castlight's Mark Sarbiewski
Castlight Health, a healthcare transparency company, announced that it had appointed Mark Sarbiewski as its new chief marketing officer. Sarbiewski joins the company from San Francisco-based Anaplan, a cloud-based planning platform for finance, sales, and operations, where he was the company's first chief marketing officer.
Fitbit has hired Jonah Becker as its new...
April 16, 2015
Weight Watchers is recruiting for a randomized control trial that will test the addition of a connected scale into its online weight loss intervention, according to a posting on ClinicalTrials.gov.
The Miriam Hospital in Providence, Rhode Island will play host to a six-month double blind study that will compare Weight Watchers' online program with and without the addition of an electronic scale...