gamified fitness app

By Aditi Pai 09:16 am March 19, 2015
Game production company Atari has launched a fitness app, called Atari Fit for Android and iOS devices. Atari partnered with 8BitFit, a company that develops smartphone-based fitness games, and Gametheory, a production studio, to develop the app. Atari also partnered with Walgreens to offer Balance Rewards points to users who are tracking their steps through the app. The company said the launch...