health app attrition

By Tom Sullivan 12:15 pm September 6, 2016
Pokemon Go fever seems to be abating a bit as summer winds down. Already, the game that was once hailed as the most effective health app ever is on the verge of downslide. So the rising question for private and public health professionals, executives and entrepreneurs watching the apps' rapid rise and quick decline: What does Pokemon Go reveal about the fate of so many other health apps, fitness...