July 16, 2015
Misfit has announced a new inexpensive tracker, called Misfit Flash Link, which is a small circular device. Flash Link will be priced at $19.99 and will go on sale later this quarter in retail locations globally.
The Flash Link will sync data to a new app the Misfit is also launching, called Misfit Link. Link is only available on iOS for now but an Android version is coming next month. Users can...
April 6, 2015
Misfit Flash, one of the devices that will be used in the study.
AARP has launched a new research initiative, called Project Catalyst, where the organization will work with partners including Pfizer, UnitedHealthcare, and Georgia Tech to promote an increased focus on users over 50 in digital health research and development. The first project of the new initiative, focused on sleep and activity...
January 5, 2015
Misfit, maker of the Shine and Flash activity trackers, has partnered with Swarovski to create two new versions of the Shine that feature a crystal face and look even more like jewelry than the company's original polished aluminum device. One of the devices, the violet Swarovski Shine, uses solar charging to stay powered up -- sunlight, LEDs, or halogen lighting all keep the device up and running...
December 9, 2014
New York-based health insurer startup Oscar Health is teaming up with Misfit Wearables to get more of its 16,000 members moving. As part of the deal, each Oscar member will get a free Misfit Flash tracker and the opportunity to earn up to $20 a month in Amazon.com credit by meeting step goals.
The partnership means Misfit gets exposure for its newest wearable on a few thousand New York wrists,...
December 2, 2014
Misfit, maker of the activity tracking devices Shine and Flash, has raised $40 million from China-based strategic investors ecommerce giant JD.com and smartphone maker Xiaomi. Other new investors in the round include GGV Capital, which led the round, and Shunwei. Misift’s existing investors Founders Fund, Khosla Ventures, Horizons Ventures, and Norwest Venture Partners also participated. The...
September 16, 2014
Burlingame, California-based Misfit, formerly Misft Wearables, today launched Misfit Flash, its second wearable device that tracks various activities and sleep. The sub-$50 Flash's pricepoint isn't the only difference between it and Misfit's original device, Shine. Flash is made out of "soft-touch" plastic instead of the Shine's stainless steel body. Flash comes in a variety of colors including "...