Misfit

By Aditi Pai 08:27 am December 16, 2015
Although the activity tracking and consumer health market is growing more crowded every day, Casper de Clercq, an investor recently promoted to general partner at Norwest Venture Partners, said in the future it will be medical-focused, not consumer, wearable companies that offer the better return on investment. Clercq has invested in consumer health companies, including Misfit and Basis, which...
By Brian Dolan 09:49 am November 24, 2015
Considering recent events, big name consumer brands are more likely than ever to move into regulated medical devices. Two weeks ago Apple CEO Tim Cook told a newspaper that while his company wouldn't put the Apple Watch through the motions of an FDA clearance process, Cook "wouldn't mind putting something adjacent to the watch through it." He said that before adding maybe that'd be an app or...
By Aditi Pai 06:31 am November 17, 2015
Proteus Digital Health, which offers an ingestible sensor and digital medicine system, has hired Molly O’Neill as its chief commercial officer. O'Neill previously served as SVP of business development at Tenet Health, a healthcare services company. Before working at Tenet, O'Neill worked at Ascension Health Care Network, Inova Health System, and Duke University Health System. At Proteus, O'Neill...
By Jonah Comstock 07:11 am November 13, 2015
Fossil Group will buy wearables company Misfit for $260 million, the companies announced last night. Fossil will keep the Misfit brand and product line intact and work with them to develop and release additional products in Misfit's pipeline. Misfit founder and CEO Sonny Vu will serve as president and chief technology officer of connected devices at Fossil, an executive-level position. The...
By Aditi Pai 11:21 am November 4, 2015
Fitness device maker Polar recently launched a new wristworn activity tracking device, called Polar Loop Crystal, in partnership with Swarovski. Loop Crystal offers the same functionalities and software available in Polar's Loop 2 band, which tracks steps, distance, sleep, and inactivity, but the Loop Crystal is embedded with 30 Swarovski crystals. While the Loop 2 costs $119.95, the Loop Crystal...
By Jonah Comstock 06:09 am October 21, 2015
Last night, Misfit launched its first new version of the Shine activity tracker. The Shine was Misfit's original product when the company launched in 2012. The Misfit Shine 2 will have a very similar look and price point to the original Misfit Shine, but adds a number of new features including some that reflect the company's recent focus on using its wearables as controllers for other smart...
By Aditi Pai 05:00 am August 18, 2015
Misfit, maker of the Shine and Flash activity trackers, has partnered with swimwear manufacturer Speedo and announced a new activity tracking device focused on monitoring swimming, called Speedo Shine. Speedo Shine, which was tested at Speedo's development facility, tracks a swimmer’s lap count for all stroke types. The device syncs with the Misfit app, available on iOS and Android devices, and...
By Aditi Pai 07:37 am July 22, 2015
China-based Sleepace, which has developed a sleep tracking device, raised $7 million in a round led by retail chain Luolai Home Textile with participation from ecommerce giant JD.com, according to a report in TechInAsia. This brings the company’s total funding to $10 million to date. Sleepace’s device, called RestOn, is a thin strip that is attached to a mattress, similar to Finland-based Beddit'...
By Aditi Pai 05:00 am July 16, 2015
Misfit has announced a new inexpensive tracker, called Misfit Flash Link, which is a small circular device. Flash Link will be priced at $19.99 and will go on sale later this quarter in retail locations globally. The Flash Link will sync data to a new app the Misfit is also launching, called Misfit Link. Link is only available on iOS for now but an Android version is coming next month. Users can...
By Aditi Pai 10:39 am July 8, 2015
In the past week, a few companies with wristworn activity tracking devices, Withings, Xiaomi, Jawbone, and Misfit, have announced new features or accessories for their trackers. Last week, Jawbone announced that the UP4, which was first announced in April, is now available and shipping in the US from the company's website. The UP4, which costs $199, has an American Express NFC-enabled payment...