Optimized

By Jonah Comstock 07:06 am March 17, 2015
OptimizeMe, the Zurich, Switzerland-based life logging app that interprets wellness data users collect through apps and devices, will soon launch its second version under a new name, following an "amicable legal dispute resolution" with UnitedHealth Group. OptimizeMe shares a very similar name with United's employee wellness app OptumizeMe, and United holds the trademark on the name. Under the...