SMART Cycling Helmet

By Jonah Comstock 08:12 am April 24, 2013
Monitoring heart rate and calorie burn is helpful for any kind of athlete, but for one sport in particular, traditional wearable trackers won't cut it: swimming. A Beirut, Lebanon-based startup called Instabeat is looking to fill that gap. Instabeat has been in development for two years, appearing at events like TED and CES in the meantime. The company has received seed funding and built a...
By Jonah Comstock 10:56 am March 15, 2013
Crowdfunding platforms can be the last refuge of a desperate entrepreneur or the go-to market strategy for an appealing consumer product. When a product does well, it does really well, smashing records and even outstripping its own ability to deliver on the goods. When it does badly, well, it often fades away, or at least the company realizes that D2C might not be their best channel. It's no...