August 13, 2019
Baze, a subscription platform that ships personalized vitamin supplement packages based on home blood test results, has raised $6 million in Series A funding. Supplement and wellness product manufacturer Nature’s Way headed the investment.
WHAT THEY DO
Looking to cut back on unnecessary supplement consumption and the costs it ensues, Baze’s direct-to-consumer service first tests the user to see...
December 5, 2018
Smart pill bottle cap maker Pillsy has launched a subsidiary that will pair the adherence technology with a nutritional supplement subscription service.
Called Stride Nutrition, the service is now available for consumers in the US with plans to expand internationally in 2019.
At launch, Stride’s service will have consumers sign up for one of three different supplement combinations: a multivitamin...
October 1, 2018
STYR Labs has launched GYFT Baby, a subscription service for expecting mothers comprised of a mindfulness educational app, prenatal vitamin shipments, and a wearable for motion tracking and hydration alerts. Released early last month, the consumer offering comes at $249 for a full 36-week term, or $99 per trimester.
While the GYFT Digital Pendant’s functionalities are fairly barebones — its...
August 7, 2018
Online vitamin retailer Care/of has just closed a $29 million Series B funding round led by Goldman Sachs Investment Partners with participation from Goodwater Capital, Juxtapose, RRE Ventures, Tusk Ventures, Beth Kaplan, and Doug Hudson. Since it was founded in 2016, the company has raised $46 million, according to Crunchbase.
“Care/of combines data with a customer-centric orientation to...
January 23, 2018
Wellnicity, an Austin-based company that uses mail-order lab tests to connect people with vitamins and supplements to address particular symptoms, has raised $3.6 million in a new round of funding led by Capstar Partners.
"Wellnicity's story began because there were many families who chose not to do medications, or they had failed medication therapies. These clients suffered from sleep disorders...