The Wharton School

By Aditi Pai 12:06 pm February 16, 2016
People are most incentivized to walk regularly when they are told they would lose something for failing to do so, as opposed to being told they would gain something, according to a randomized controlled trial of 281 adults recently published in the Annals of Internal Medicine.  The 26-week trial was conducted between March and September 2014. This study was funded by the National Institute on...